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Karen Cummings CEO & Founder
Karen created Radiant in 2015, inspired by her mission to bring possibilities to life for entrepreneurs. Currently working from Queen Creek, Karen graduated from Arizona State University with a degree in Marketing. She brings nearly two decades of experience in digital marketing, lead generation, content creation, relationship marketing and more for health brands across the country. She is passionate about balancing beautiful creativity with research and data-backed strategies to help clients grow their businesses.
  • Architecting Authority: How Strategic Positioning Reclaimed a Brand’s Narrative

    March 25, 2026

  • Brand header showing THE MARKETING Rx with a light blue highlight and a barcode on the right.

    The MARKETING RX: The Hannah Montana Marketing Effect

    March 19, 2026

  • Brand header showing THE MARKETING Rx with a light blue highlight and a barcode on the right.

    The MARKETING RX: Marketing Never Stops, But You Should

    March 12, 2026

  • Radiant CEO & Founder Karen Cummings Selected for Women to KNOW Arizona 2026

    March 9, 2026

  • Brand header showing THE MARKETING Rx with a light blue highlight and a barcode on the right.

    The MARKETING RX: Should Your Health & Wellness Brand Host a Brand Trip?

    March 5, 2026

  • Brand header showing THE MARKETING Rx with a light blue highlight and a barcode on the right.

    The MARKETING RX: Ads Are Coming to ChatGPT

    February 18, 2026

  • Brand header showing THE MARKETING Rx with a light blue highlight and a barcode on the right.

    The MARKETING RX: The SuperBowl Ad Marketers Can All Learn From

    February 10, 2026

  • Healthcare Digital Marketing FAQs: Concierge Marketing, SEO, and Patient Growth Explained

    February 9, 2026

  • Remote Work vs. Digital Nomad: How to Work from Anywhere (Not Just Home)

    February 9, 2026

  • How to “Surprise and Delight” Without Breaking the Bank

    February 6, 2026

  • Brand header showing THE MARKETING Rx with a light blue highlight and a barcode on the right.

    The MARKETING RX: When Consistency Backfires

    February 2, 2026

  • Brand header showing THE MARKETING Rx with a light blue highlight and a barcode on the right.

    The MARKETING RX: What is a Shadow-ban?

    January 26, 2026