The Garage Sale: Back to the Basics

The Garage Sale: Back to the Basics

2016-10-24 15:42:02 | Karen Cummings | small business marketing

We moved into our home in Queen Creek just over three years ago and since then my husband and I have been slowly collecting things we no longer need, and making a nice big pile in our storage room. This nice big pile motivated us to have a garage sale this past weekend.

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What is Cause Marketing?

What is Cause Marketing?

2015-12-24 06:00:42 | radiantmarketing | Business,entrepreneur

Cause marketing is big. Brands as diverse as Gucci, Dove and KFC are jumping on the bandwagon. What is cause marketing? The principles of cause marketing refer to aligning a brand with a cause to produce profitable and societal benefits for both parties. Some of the mutual benefits may include social value, increased connection with the public, profit and the communication of shared value.

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The 5 Best Ted Talks to Inspire Your Small Business

The 5 Best Ted Talks to Inspire Your Small Business

2015-12-11 05:00:57 | radiantmarketing | entrepreneur,small business marketing
As entrepreneurs, we are always curious, asking questions and seeking answers. When we seek information, we go to the internet. When we seek advice, we turn to our mentors, parents, friends, and colleagues. When we seek inspiration, we turn to those who have been there before, who have overcome similar challenges and reached their goals.

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