Drive More Leads With Existing Content [Get More With What You Got]

Drive More Leads With Existing Content [Get More With What You Got]

2023-03-13 11:10:40 | Lauren Karwoski | creative ideas,digital marketing tips

Keeping your website constantly updated with new blogs in an attempt to drive more leads can be EXHAUSTING! Layer in the frustration you feel when you aren’t getting the results you’re hoping for and you may just want to call it quits!

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The Psychology of Color in Wellness Branding and Design

The Psychology of Color in Wellness Branding and Design

2023-11-01 02:07:43 | Lauren Karwoski | brand experience,creative ideas,marketing strategy,marketing tips,small business marketing,social media marketing

In the kaleidoscope of health and wellness, where every shade promises vitality and vigor, your brand can stand as a beacon of health, hope and well-being.

Your brand is not just a name, a logo, or a product; it’s a promise, an invitation, and a path to a healthier, happier life.

But, the art of wellness branding is more than just words and colors —it’s about tapping into human emotions and our hardwired reasons for motivation and making change.

In this blog, we’ll break down the power of color, and share with you the fascinating psychological responses to colors, and how using the right (or wrong) colors can impact your wellness brand.

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How Being a Digital Nomad Transformed Me into a Better Marketer

How Being a Digital Nomad Transformed Me into a Better Marketer

2023-07-20 19:07:31 | Lauren Karwoski | content strategy,creative ideas,girlboss,work life balance

Curious about what it takes to be a digital nomad? Is the stress of travel and threat of distractions really worth it? Or can it teach you some fundamentals about who you are and what you bring to the table in your profession? Radiant’s Content Strategist Lauren Karkowski shares her experience below!

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Great Entrepreneurs Are Creative Thinkers

Great Entrepreneurs Are Creative Thinkers

2016-05-31 09:00:00 | Jessica Van Liew | creative ideas,entrepreneur,inspiration

“Creativity requires the courage to let go of certainties.”—Erich Fromm

One of the most crucial elements of entrepreneurship is not being hard-working, passionate, disciplined or smart.  What is the most important quality an entrepreneur should possess?  Creativity.   

Creativity is the fuel for the entrepreneurial fire.  Every project, every business will begin with an idea—that creative spark.   (more…)

3 Emotional Triggers That Convert Your Leads into Customers

3 Emotional Triggers That Convert Your Leads into Customers

2017-01-26 13:00:00 | radiantmarketing | building your brand,creative ideas,inspiration

Are you hoping to generate more customers who are excited about your brand and the products you’re selling? While it’s true that there is no instant recipe for success, it’s a lot easier than you think to capture leads who love your brand and convert them into customers. The solution is simple: you have to implement emotional triggers in your marketing that will excite consumers and move them to click that elusive purchase button. (more…)