HubSpot Sales Tools vs Salesforce
Capability differences between products:
Calling capabilities: softphone vs HubSpot calling (Aircall integration)
Reporting features (HubSpot add on)
What our clients say:
“I was so dead set on going with Salesforce because I’m so familiar with it and I’m so glad you pushed us to HubSpot – I’m LOVING it! It’s so much cleaner, more intuitive and overall easier to use.”
What Salespeople love about HubSpot: less ‘clicking around’ – you get to what you need faster, interface is much better, access to the automation side makes it way easier to update lists of contacts at a time…
I would highly recommend reviewing the side by side comparison of HubSpot and Pardot to start. One of the biggest differences between HubSpot and Pardot is that HubSpot is a complete Marketing, Sales and Service Platform, whereas Pardot focuses mainly on marketing automation like email drip campaigns and lead scoring. HubSpot also has marketing automation, lead scoring, and a robust Salesforce integration, but we also have many top and bottom-of-the-funnel tools that Pardot does not. Simply put, marketing automation is an important piece of the puzzle, but it’s not an end to end solution, which is why it’s only a part of what HubSpot does.
HubSpot has everything a modern marketer needs to do marketing right, in an all-in-one easy-to-use product. HubSpot’s platform includes tools for SEO, blogging, social media, email, automated workflows, landing pages, lead intelligence and analytics for each and every tool, to help marketers make smarter decisions to help their businesses grow. You can see the full list of our products here.
Tools aside, one of the most stark differences in the experience of a HubSpot vs. a Pardot customer is the level of education, training, and support you’ll receive. Below I’ve outlined some of these differences for you.
- HubSpot: HubSpot Professional customer gets unmetered phone, web, and Twitter support. You’re always able to pick up the phone and call us for any questions or technical support you may need. You even have the option to have HubSpot call you back in 5 minutes. Read more about our support options here.
- Pardot: If you want phone support with Pardot, you need to have their Ultimate Package which starts at $3,000 / mo. Read about Pardot’s support options here.
Documentation & Knowledge Base
- HubSpot: Looking for a quick answer or a full-fledged user guide for a particular app in HubSpot? Our knowledge base has 1500+ articles and 20 User Guides. This is one of our customers’ FAVORITE benefits of being a HubSpot customer. Check out our vast knowledge base here.
- Pardot: Pardot has 300+ help articles in their knowledge base. Check out Pardot’s knowledge base here.
Here are a few independent reviews from various publications as well as our own customers that you can take a look at.