Who We Are
A passionate, creative, Growth-Focused Team
Embracing joy as a catalyst for impactful work
Our Values
All about that positive impact on your bottom line, communities and team
Our Values
authentic
Kind
Curious
Impact-focused
Human-centric
We are authentic, kind and curious in our approach to life – and our work.
Through transformative marketing strategies (and a kick ass culture), we spark meaningful, genuine connections that prioritize well-being and individual needs, igniting positive, sustainable change.
How we bring our values to life:
A team that radiates
Meet the team behind the scene
Karen Cummings
Founder + CEO
Karen created Radiant in October 2015, inspired by her mission to bring possibilities to life for entrepreneurs. Currently working from Queen Creek, Karen graduated from Arizona State University with a degree in Marketing. She brings experience in digital marketing, lead generation, content creation, relationship marketing and more for health brands across the country. She is passionate about balancing beautiful creativity with research and data-backed strategies to help clients grow their businesses.
In Karen’s free time, she loves to adventure with her husband and two little ones in their travel trailer, creating memories that will last a lifetime.
A fun fact about Karen is that, while terrified of heights, she’s gone skydiving three times!
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Karen Cummings
Founder + CEO
Tess Goodwin
Client + Team Success Lead
Tess is our Client + Team Success Lead. and joined in the team in April 2023! With a passion for effective campaign development, management, and optimization, Tess plays a crucial role in driving the success of marketing initiatives. She provides invaluable support to the team by coordinating projects, managing our client’s social media, collecting and analyzing data for client updates and reports, and drafting compelling email newsletters that drive engagement and conversion.
Tess earned her degree in Public Relations and English from The University of Alabama in 2021, where she graduated from the nation’s top-ranked PR program. Outside of the digital world, she loves cheering on the Crimson Tide, reading novels, and attending as many concerts as she can. A fun fact about Tess is that she got married in Hawaii!
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Tess Goodwin
Client + Team Success Lead
Natalie Dixon
Project Coordinator
As the Project Coordinator at Radiant Marketing, Natalie became a dedicated team member in 2020. She loves working with a marketing agency because it allows her to blend her creativity with her organizational skills, ensuring smooth execution of marketing campaigns.
With over 15 years of administrative experience, Natalie excels in organization and problem-solving. Her extensive background has honed her ability to manage multiple projects and tasks efficiently, provide clear communication with team members and clients, and navigate the dynamic landscape of the marketing world!
As a work-at-home mom, Natalie balances personal and professional demands. She cherishes family time outdoors and has a variety of hobbies, but her greatest passion is thrifting for vintage items and embarking on creative projects with her husband, Devry.
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Natalie Dixon
Project Coordinator
Lauren Karwoski
Content Strategist
Lauren joined Radiant as the Content Strategist in April 2022. Currently working from Tampa, FL, Lauren graduated from Ball State University with a Master’s degree in Journalism, and a Bachelor’s degree in Communication and Media Studies from The University of Tampa. She brings experience writing social copy and strategizing to reach peak engagement, after working as a Digital Intern for Bay News 9 and a Content Writer for Scannell Productions. Lauren is passionate about all types of writing and enjoys marketing through storytelling.
In Lauren’s free time she loves to travel. She is also an animal lover, fostering cats for a local rescue organization in Tampa.
A fun fact about Lauren is that she has visited over 35 different countries to date!
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Lauren Karwoski
Content Strategist
Taylor Moore
Social Media Manager
Taylor joined Radiant as a Social Media Manager in November of 2024. Her husband is in the Navy, so she’s currently working from Atsugi, Japan. Taylor graduated from Berry College with a degree in Communications, Public Relations Concentration and a minor in Biology. She has a deep history of content creation and community management having previously managed social media at Georgia Aquarium and then San Diego Zoo Wildlife Alliance. Taylor has a Proven track record of increasing brand awareness, engagement, and follower growth through creative content and data-driven insights.
Taylor enjoys being active and can often be found playing volleyball, snowboarding, hiking, and adventuring in her new country.
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Taylor Moore
Social Media Manager
Brierly Wren
Junior Designer
Brierly joined Radiant as a Summer Intern in May of 2024. Currently a 4th year student at Arizona State University, Brierly is majoring in Digital Audiences through the Walter Cronkite School of Journalism and is expected to graduate in May of 2025. She brings experience in digital content creation, alongside a passion for photography and design.
In her free time, Brierly loves a good DIY project, thrifting, and anything to do with animals!
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Brierly Wren
Junior Designer
Isaiah DeBenedetto
Senior Web Developer
Isaiah was born and raised in Phoenix, Arizona. He first started web development early in highschool when he wanted to build a portfolio and show off to his friends. He attended Grand Canyon University and got his Bachelors of Science degree in Software Development.
Isaiah is married and has two dogs, Appa (Siberian Husky) and Sokka (Border Collie/Australian Shepherd). Some of his favorite things to do when he is not making websites is spending time with his wife, going on adventures with his dogs, or developing games for fun.
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Isaiah DeBenedetto
Senior Web Developer
Bryce Tufts
Graphic Designer
Bryce Tufts has been part of the Radiant Marketing team since 2022, working in graphic design, web design, branding, video, animation, and multimedia. A 2019 graduate of Central Michigan University with a degree in advertising and a minor in multimedia design, Bryce is based in Grand Rapids, MI, where he leads the area’s highest-rated tree service, Tree Fish, alongside his wife Erica and childhood friend Spencer. Passionate about marketing, advertising, and design for as long as he can remember, Bryce thrives on blending business strategy with creative expression to craft work that delivers real emotional impact. Fun fact: when he’s not working, you can probably find Bryce playing his guitar, longboarding at dusk, or adding to his ever-growing Lego collection.
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Bryce Tufts
Graphic Designer
Christine Johnson
Design & User Experience
Christine takes on every design problem with a human-centered approach. Through design thinking, she puts the human at the center of the design. She’s highly analytical, weighing both the business and user perspective of any service or interaction problem presented. She brings an innovative, creative and justified thinking and style to all of her projects. She collaborates with cross discipline teams to conduct design research including secondary, competitive, market trends, interviews and field research to then analyze and produce insights from observations and data.
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Christine Johnson
Design & User Experience
Joel Cook
Graphic Designer
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Joel Cook
Graphic Designer
Life at Radiant
A sneak peek into life at Radiant..
Work life balance is key, mental health is a priority. See how we create a culture of connectivity, well-being and joy.
Ready to achieve radical results? Let’s chat!
Book a free Discovery Call today and let’s see if we’re a match.